Posted: Friday, August 29, 2025

How to increase property viewings when selling your home

Putting your property on the market is an exciting step. The photos are taken, the floorplans are complete, and your home is ready to shine. But what if viewings aren’t coming in as quickly as expected? If your property isn’t attracting attention, it’s important to understand why and how you can turn things around.

 

Review Your Asking Price

One of the biggest barriers to generating viewings is an unrealistic asking price. Buyers today have access to vast amounts of data, making it easy to compare similar properties in your area. If your home is priced higher than comparable listings, it can put people off before they even book a viewing. A well-researched, competitive price will help attract more interest and could even encourage multiple offers. If you’re not seeing any enquiries, it may be time to revisit your valuation and adjust accordingly.

 

Choose the Right Estate Agent

Your choice of estate agent can make a huge difference to the number of viewings your property receives. A motivated, knowledgeable agent who knows the local market will actively promote your home to the right audience.

Look for an estate agent who:

Understands your target buyers

Markets properties beyond the online portals (social media, local advertising, mailing lists)

Provides feedback and recommendations for improving your listing

The right agent won’t just list your property; they’ll market it strategically to get more qualified buyers through the door.

 

Improve Presentation and Kerb Appeal

Improve kerb appeal

First impressions matter. A cluttered or tired-looking property can turn buyers away, even before they’ve stepped inside. Both the interior and exterior of your property should showcase the lifestyle buyers aspire to. Kerb appeal is particularly important, as many buyers will decide whether to book a viewing based on how the property looks from the outside.

Simple improvements can go a long way:

Declutter and depersonalise, while still keeping the space homely

Carry out any overdue maintenance jobs

Refresh paintwork where needed

Style empty properties with furniture to help buyers imagine living there

Tidy the garden, mow the lawn, and repaint doors or fences

 

Understand Your Target Buyer

Not all properties appeal to the same audience. Tailoring your marketing to the right type of buyer can increase viewing numbers. For example, a family home might highlight nearby schools and transport links, while an investment property could emphasise rental potential. Consider what makes your home unique and make sure these features are clearly communicated in your property listing.

 

Invest in Professional Photography

Most buyers start their property search online, which makes high-quality photography essential. Listings with sharp, well-lit, and varied images consistently attract more clicks and more enquiries. Professional photography is often worth the investment, as it helps your property stand out in a competitive marketplace.

 

Monitor Viewing Levels and Take Action

So, how many viewings should you expect? In most cases, sellers should see a surge of interest within the first two weeks. If fewer than 8–10 people have viewed your property within the first month, it may be time to take action.

Possible next steps include:

Adjusting the asking price

Refreshing photography or marketing materials

Updating the property description

Asking your agent to increase promotion

 

Find your local Guild Member

If your property isn’t generating the viewings you hoped for, don’t panic. The most common reasons are price, presentation, photography, and exposure — all of which can be improved with the right strategy. Working with a proactive estate agent, like your local Guild Member, and keeping your listing fresh will help attract more buyers and increase your chances of securing a sale.

 

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I can't speak more highly of the team at Homesearch. When I met Michael to discuss the sale of my home instantly from that meeting, I could tell how knowledgeable they were. From that moment until closing, everything went absolutely flawless. This experience of selling went without a hitch with them giving great tips on preparing my home for viewings. Thank you. I really appreciate all your help during this process. I highly recommend Homesearch to any person who is looking to sell their home or buy a new home.

Loretta Barrett, Seller

I started with two very well known real estates, but I hated it. I was simply another number to them and I didn't feel they were honest and transparent. With HomeSearch I felt comfortable that they were on my side and they were always available to help. The process is hard enough, so having a team who supports you can make such a difference. Highly recommend.

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The reason we chose Homesearch to sell our property was that we liked the straightforward, no-nonsense approach of both Anna and Michael. They gave an honest appraisal of our property and a clear idea of what we could expect to sell it for. In fact, the offer we accepted exceeded our expectations. The sale took longer than we would have liked, due to delays caused by the buyers' solicitor, but Michael was tenacious and must have worn his phone out keeping everyone informed of progress.

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Homesearch are hands down the best agent I have ever worked with ! The team helped me in an extremely complex sale. Without the knowledge and experience of the whole team, my sale would not have completed. I dont normally write reviews, only when they are truly deserved. An exceptional team! Very kind and personable, reliable & trustworthy.

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My experience with Homesearch is that they are professional, friendly and go above and beyond to ensure that something stressful like selling a house runs as smoothly and stress free as possible. They work hard to get the results and have kept me updated throughout the process. I honestly could not recommend them enough, they are easily the best company I’ve dealt with in the buying/selling houses field. And to top it all off, they always answer the phone in the most pleasant tone and always provide service with a smile.

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Homesearch are PROFESSIONALS. I sold my property through Homesearch and I have not dealt with a more competent agency. Every single person  dealt with knew exactly what they were talking about and I can tell that they all have knowledge in the industry and were not just picked up from the street. From the get go I was impressed and I will certainly do business with them again.

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Many thanks Homesearch for locating professional corporate tenants for my property. I am very happy with your property management service as you always ensure that the tenants give the property back in good order at check out. Five Stars!

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I have been absolutely delighted with the exceptional service I have received from Homesearch. They have removed all the stress & hassle of renting my property and dealt with all manner of situations I would have struggled with in such a professional & courteous manner. They give valuable unbiased advice with such a wealth of experience. Nothing is ever too much trouble for the staff, who are always friendly & helpful. Homesearch let and managed my property and I am very happy with their property management services, they are very knowledgeable.

Paula Carter, Landlord

Homesearch always do what they say they will do. They are efficient and raise any issues early and provide options to resolve them. Homesearch is very  easy to get hold of and talk to, no matter where I am in the world! My property is well looked after, regarding tradesmen, replacement of items swiftly etc. with the minimum of fuss.

David Connells, Landlord

From our first viewing right through to the present, Home Search were brilliant. They helped make the whole process quick and stress free and even now we are in and settled, they are still happy to assist us with any queries we may have. We couldn't recommend them highly enough.

Julie Maney

Home Search helped us move into our new flat smoothly and Tim was always happy to provide help to put our nerves at ease. Arranging a viewing was easy and Home Search were happy to open after hours for us to sign the paperwork. They were very helpful and often would offer to help! Having moved in we received a lovely card and they have always been swift in communicating with Usif we have any questions. Would recommend it.

Will Houghton

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Giordana Sicali

Very helpful and friendly staff. Tim, Michael and the team Made the whole renting experience easier.

Amol Sinare

I had a very difficult situation as I did not have a guarantor and my dad was earning enough but was not a homeowner. It took a about 3 weeks but Michael sorted it all out in the end and my dad became my guarantor. I got a lovely home and all the staff were very helpful including Paris, Zainab and Tim. Thank you all very much! Would recommend them to anyone

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